Even though the price of electricity impacts households in Finland every single day, most Finns are still uncertain about how the prices are determined, a recent survey has found.
The survey, commissioned by energy firm Hehku Energia, found that just 20 percent of Finns think that they understand how electricity pricing works.
A majority (55%) said they think they have a moderate understanding of the matter, while 20 percent admitted having a weak grasp on the concepts involved.
Around 40 percent of young adults (aged 18-24) said they had a weak or no understanding of how electricity prices are set.
The survey, conducted at the end of November, aimed to find the extent of Finns' understanding of electricity pricing arrangements. Overall, only a fifth of respondents said they understood it well, while the group that said they grasped the concepts best (at 25%) were aged between 55 and 64.
"Electricity is a basic everyday necessity, but its pricing and price formation are difficult for many to understand. When the reasons for price fluctuations remain unclear, it is easy to feel out of control," Hehku Energia's CEO, Daniel Haglund, said in a press release on Wednesday.
Earlier this week, it was reported that Finland had the third-cheapest electricity prices in Europe in 2025.
However, Finland is no stranger to very volatile spot electricity prices. Last year, Yle News explained the reasons behind those sometimes drastic fluctuations.
The short version of the explanation is that prices fluctuate due to frequent changes in supply and demand. When there's not enough wind to generate power at the country's wind farms, for example, prices go up — and vice versa.
